Join Matakana Coast Tourism

Let’s make the Matakana Coast New Zealand’s destination of choice

Whether you run an established hospitality business on the Matakana Coast, you’re a solo operator with a fresh tourism idea or you’re setting up a BnB, joining Matakana Coast Tourism makes sound business sense.

We are a self-funded, not-for-profit organisation dedicated to making the Matakana Coast the year-round, weekend and holiday destination of choice, for visitors from Auckland, Northland and beyond. 

As a member, your business will benefit from the hard work we do to promote our beautiful region and showcase service providers and producers all the way from Puhoi to Te Hana. We offer fresh and exciting opportunities to promote your business, and we’ll connect you with potential customers across the region, throughout New Zealand and abroad.

What our members have to say

“MCT gives my business a sense of community, as well as direction and support! I really value being a member and I appreciate the industry insights and promotional support I receive.”    Ness Ward, Kiwiness Tours

“After joining MCT I had the privilege of being invited to be part of an Auckland Tourism and Tourism NZ overseas update to over 100 South East Asia NZ specialists. It has opened up a number of other conversations amongst Auckland Tourism networks which have been invaluable for my business.”    Philippa, Village Picnic

Why join Matakana Coast Tourism?

As a member, your business will benefit from the hard work we do to market our beautiful region and showcase service providers and producers all the way from Puhoi to Te Hana. We’ll connect you with potential customers across the region, throughout New Zealand and abroad.

Here’s how we can help your business fly:

• Website listings – Your business will be listed on the high traffic Matakana Coast website, offering relevant and time sensitive exposure as visitors plan their trips online. Our website is backed by a solid digital strategy to ensure we’re connecting with visitors in the most effective way.
• A dedicated marketing manager – We have a dedicated marketing manager in charge of our cooperative marketing programme, with the goal of achieving sustained and consistent growth in visitor numbers from Auckland and Northland, as well as the wider New Zealand and international markets.
• Collaborative marketing opportunities – We’re always looking for fresh ways to promote the region and linking members with targeted opportunities to showcase their businesses. We coordinate joint marketing opportunities and collaborations between members, including festivals and special events.
• Coordination of Feast Matakana – We have successfully secured funding from Auckland Unlimited to promote and coordinate this special series of food and beverage-related events as part of Elemental Auckland.
• Promotional material – We develop and distribute Matakana Coast promotional material, including print materials, social media and a monthly newsletter showcasing member businesses and upcoming events.
• Representation at regional and national tourism events – We represent and advocate for the Matakana Coast within the wider tourism sector, ATEED, Auckland Council and central government and represent the region at large events such as conferences and showcases.
• Media opportunities – We are actively engaged in media outreach and identifying advertorial opportunities, and we are frequently the first port of call for media inquiries. From time to time, we pitch, coordinate and host media visits to the region, planning itineraries, transporting the visitors and ensuring the widest possible coverage for the region and its tourism and hospitality operators. Members have benefited from coverage in publications like the NZ Herald, AA Travel Journeys, The Tasmanian and The Observer. 
• Social media and banner advertising – Opportunities for banner advertising, video content, social media and newsletter features, for targeted exposure for your business.
• Access to industry research and events – MCT is a member of Tourism Industry Aotearoa, which allows all MCT members to access industry research and attend TIA events.
  
• Connection with other local tourism and hospitality businesses.“…having a presence on the new MCT platform was essential, to develop & maintain our profile as an iconic & unique local experience. Of equal importance is being part of the community of local tourism businesses, with the opportunities for collaboration this provides. We have already formed strategic relationships with several other MCT members, & recognise the mutual benefits that this brings.”    NZ Oyster Farm Tours & Matakana River Tours
  
  Join us You don’t need extensive personal connections or an enormous budget to reach your customers across Auckland, New Zealand and internationally. Become a member and put our team to work for you, as we grow Matakana Coast’s reputation as one of the most highly recommended year round destinations.  We offer four classes of membership, so you can choose the level of support that best suits your business needs. 

  Choose your membership class
  

  Bronze membership     $365 + GST

  Best suited to small businesses, or businesses entering the tourism sector.  Ideal for small hospitality operators, accommodation providers, galleries and retailers. 

  • Your business listing:
    • Appears in up to two categories and multiple destinations
    • May include multiple tags
    • May include multiple images
    • May include social media handles
    • May include awards or accolades
      Discounted advertising on MCT website
  • Additional promotion opportunities:
    • Inclusion in promotional material where appropriate
    • May  promote your business on MCT social media      
    • Inclusion (where appropriate) in media ‘famils’ hosted in the region
      Regional representation at tourism conferences –  TRENZ, Convene
      Industry insights via member Enews
      Invite to quarterly member updates
      Unrestricted use of membership class logo

   

  Silver Membership     $1000 + GST    Payable in full, or installments with a $25 admin fee.

  Best suited to medium-sized businesses working in the tourism sector for 3+ years. Ideal for medium-sized  hospitality operators, accommodation providers, small tour operators, attractions and retailers focused on the tourist market.  Inclusion in weddings section.

  • Your business listing:
    • Appears in up to three categories and multiple destinations
    • May include multiple tags
    • May include multiple images and/or video content
    • May include social media handles
    • May include awards or accolades
  • Advertising:
    • Discounted advertising on MCT website
  • Additional promotion opportunities:
    • Inclusion (where relevant) in up to 50% of special promotions on the MCT website (for example, if wine is not part of the story, a winery would not be included)
    • May  promote your business on MCT social media      
    • Inclusion (where relevant) in itineraries on the MCT website
    • Inclusion (where appropriate) in media ‘famils’ hosted in the region
  • Representation:
    • Regional representation at tourism conferences –  TRENZ, Convene
  • Insights:
    • Industry insights via member Enews
  • Direction:
    • Eligible to be part of the sub-committee assisting the work and direction of MCT
  • Member Information:
    • Invite to quarterly member updates 
    • Unrestricted use of membership class logo

   

  Gold Membership    $3000 + GST    Payable in full, or installments with a $25 admin fee.

  A great choice for an established business in the tourism or hospitality sectors, wanting to grow their profile and visitor numbers. Inclusion in weddings section.

  • Your business listing:
    • Appears in up to five categories and multiple destinations
    • Ranks highly in  search results (after Platinum members)
    • May include multiple tags
    • May include multiple images and/or video content
    • May include social media handles
    • May include awards or accolades
  • Advertising:
    • One complimentary website banner advertisements per year
    • Two complimentary newsletter promotions per year (excluded Dec/Jan)
    • Discounted advertising on MCT website
  • Additional promotion opportunities:
    • Inclusion (where relevant) in up to 50% of  special promotions on the MCT website (for example, if wine is not part of the story, a winery would not be included)
    • Option to collaborate on media opportunities brought to MCT
    • May promote your business on MCT social media
    • Inclusion (where relevant) in itineraries on the MCT website
    • Inclusion (where appropriate) in media ‘famils’ hosted in the region
    • Opportunity to contribute product  images to MCT website (outside listings)
    • Opportunity to contribute blogs to the MCT website
    • Inclusion of company profile and logos in industry updates
  • Representation:
    • Regional representation at tourism conferences –  TRENZ, Convene
    • CEO representation of your business when working with stakeholders
  • Insights:
    • Access to MCT analytical data regarding website traffic
    • Industry insights via member Enews
  • Direction:
    • Invitation to participate in the development of the MCT visitor strategy
    • Eligible to stand for the committee, so long as relevant criteria are met 
    • Eligible to be part of the sub-committee assisting the work and direction of MCT
  • Member Information:
    • Access to a Member forum to share insights, ideas and challenges
    • Invite to quarterly member updates 
    • Unrestricted use of membership class logo

   

  Platinum Membership    $6000 + GST    Payable in full, or installments with a $25 admin fee.  Additional value-add options available for members with multiple businesses. Inclusion in weddings section.

  The choice for industry leaders and significant operators looking to be part of driving the strategy of the visitor economy. 

  • Company logo in rotation on the MCT homepage, as a supporter
  • Your business listing:
    • Appears in up to five categories and multiple destinations
    • Ranks at the top of search results
    • May include multiple tags
    • May include multiple images and/or video content
    • May include social media handles
    • May include awards or accolades
  • Advertising:
    • Three complimentary website banner advertisements per year
    • One complimentary newsletter promotion per year (excluded Dec/Jan)
    • Discounted advertising on MCT website
  • Additional promotion opportunities:
    • Guaranteed Inclusion (where relevant)  in special promotions on the MCT website (for example, if wine is not part of the story, a winery would not be included)
    • Option to collaborate on media opportunities brought to MCT
    • May promote your business on MCT social media
    • Option to collaborate on media opportunities brought to MCT
    • Inclusion (where relevant) in itineraries on the MCT website
    • Inclusion (where appropriate) in media ‘famils’ hosted in the region
    • Opportunity to contribute product  images to MCT website (outside listings)
    • Opportunity to contribute blogs to the MCT website
    • Inclusion of company profile and logos in industry updates
  • Representation:
    • Regional representation at tourism conferences –  TRENZ, Convene
    • CEO representation of your business when working with stakeholders
  • Insights:
    • Access to data on the value of the visitor economy from sources such as Marketview, ATEED and TIA research
    • Access to MCT analytical data regarding website traffic
    • Industry insights via member Enews
  • Direction:
    • Inclusion in the development of the MCT visitor strategy
    • Invitation to regional update meetings with representatives from Regional Tourism Operators, Local Govt, TNZ and other key stakeholders
    • Eligibility to stand for the committee, so long as relevant criteria are met. 
    • Eligible to be part of the sub-committee assisting the work and direction of MCT
  • Member Information:
    • Access to a Member forum to share insights, ideas and challenges
    • Invite to quarterly member updates 
    • Unrestricted use of membership class logo

   

  Join now 

  We invite you to join our thriving group of dedicated members, sharing our passion and commitment to making Matakana Coast the weekend and holiday destination of choice for Auckland and beyond.  Got questions about how Matakana Coast Tourism can help your business? We’d love to hear from you. Drop an email to infomatakana@gmail.com and we’ll be in touch.